👋 Hey there, David here
Welcome to Mind Your Business — my new blog where I share insights on mindset, motivation, leadership, persuasion, and team science.
As an international keynote speaker trusted by brands worldwide, I spend a lot of time on stage — and when I’m not, I’m diving into the research on what drives performance, influence, and connection. This newsletter is where I’ll bring those insights straight to you!
If you’re a business owner, team leader, or high performer looking to grow, you’re in the right place.
THIS MONTH’S SUBSCRIBER EXCLUSIVE
The Veblen Effect
Most of us were taught a simple rule in economics: when prices go up, demand goes down. Yet, Thorstein Veblen, an American economist, spotted something different. He noticed that for certain goods, the opposite happens. Higher prices make people want them more.
He called this “conspicuous consumption”.
Read about the psychology behind it and three ways we can put it to use as business owners, leaders and individuals.
MEADE ON THE MOVE
The past few months have been full of adventures, both on and off stage:
Emceeing in Mexico 🇲🇽
Keynote speaking in Northern Ireland 🎤
Researching in Edinburgh, United Kingdom 📚
Hosting in Chicago… TWICE!! 🇺🇸
Sightseeing in Washington, D.C., US 🏛️
If you find yourself in D.C. — don’t leave without trying Levain Bakery’s soft cookies. Trust me. 🤤
Want to know where I’m headed next? ✈️ Follow me or my CSR team-building company Lightbulb Teams on LinkedIn and Instagram for the latest adventures.
FROM THE FEED
1. Most popular: 10 Guaranteed Ways to Destroy Your Team’s Trust
Here’s one of my highest performing posts on LinkedIn - click through to check it out if you want to learn more about building world class teams.
Each issue I’ll share a hidden gem, that you might have missed on my feed, that has a great lesson in motivation, leadership or teamwork. First up, 7 Ways To Inspire Your Team.
THIS CAUGHT MY EYE
Every now and then I stumble on something that sticks with me — and this week it’s a TIKTOK!
I don’t promote mindlessly scrolling but’s when I got sent this video, I found myself firstly choked-up (the dad), but it highlights that our perceived value in ourselves and the world around us, can be greater than we first thought. Scroll at your own risk.
DAVID IN FORBES
Why ‘Belief’ Might Be Your Team’s Most Underrated Performance Tool.
This summer, I published an article for Forbes exploring some of the most fascinating research I’ve come across lately — the convergence of performance psychology with something we usually only associate with medicine: the placebo effect.
